EDGE Pipeline has announced Pipeline Market Report is now available on their platform. But what is Pipeline Market Report?
In this article, we’re going to provide you with a complete breakdown of Pipeline Market Report, to help you decide if this is a tool that can benefit your dealership.
What is Pipeline Market Report?
Pipeline Market Report (PMR) is the industry's first vehicle pricing guide based completely on timely, independent auction sale data. The tool is designed to enhance the car dealership and automotive sales processes by providing in-depth market analysis and insights. This provides dealers with near real-time results from across Auction Edge partner auctions.
What Are the Benefits of Pipeline Market Report?
There are 5 benefits dealerships can receive from using Pipeline Market Report:
- Informed decision making
- More accurate pricing
- Increased customer satisfaction
- Competitive advantage
- More efficient operations
Informed Decision Making
With specific market data, dealers can make informed decisions about pricing, inventory, and marketing strategies.
More Accurate Pricing
By understanding market trends and consumer demand, dealers can adapt their inventory and pricing to potentially increase profits.
Higher Customer Satisfaction
By stocking the right vehicles and pricing them appropriately, dealers can meet customer needs more effectively, leading to higher satisfaction.
Competitive Advantage
Access to detailed competitor analysis helps dealers stay ahead of others in a competitive market.
More Efficient Operations
Automated insights and recommendations reduce the time and effort required for market analysis and inventory management.
What Does Pipeline Market Report Display?
Pipeline Market Report displays the following 10 features of inventory:
- Mileage Adjusted Sale Price
- Average Condition Grade
- Average Mileage
- Average Sale Price
- Historical Price Trends
- VIN-specific Sale Comps
- Sale Price
- Sale Mileage
- Sale Condition
- Condition Reports
Who Benefits From Using Pipeline Market Report?
Dealerships benefit from using Pipeline Market Report by using the tool to optimize inventory, create pricing strategies, and improve sales processes with data-driven insights.
Since the information is based on consumer behavior and market demand, they can also use the information for targeted marketing campaigns.
How Accurate is Pipeline Market Report?
Pipeline Market Report gathered information from more than 50,000 weekly vehicle sales at over 175 independent auctions. They base their information on past sales and historical trends to show where the market is headed.
How Do I Access Pipeline Market Report?
Pipeline Market Report is only available through Carbly and Auction Edge.
Is Pipeline Market Report Free?
Pipeline Market Report is not free, but Carbly does offer a 14-day free trial. After the trial period, users must subscribe to continue accessing the data. Pricing will then depend on the Carbly subscription model you choose.
Should I Use Pipeline Market Report?
Pipeline Market Report offers many benefits to dealerships looking to add a new tool to their arsenal. Knowing the features it provides can help you decide if it's worth the investment.
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